“Your Avon Representative will be calling on you… welcome her.”
50 WAYS TO GET NEW CUSTOMERS!
1. Set a goal to find at least 2 new customers every campaign.
50 WAYS TO GET NEW CUSTOMERS!
1. Set a goal to find at least 2 new customers every campaign.
2. Use the “Power of 3” – Make 3 new contacts every day.
3. Comparison shop and be ready to give results to contacts.
4. Increase the number of brochures ordered by 10 every campaign.
5. Leave a brochure at 1 new business every campaign.
6. Start a jewelry club – Especially for those who never buy make-up (then start putting make-up and skin samples with their orders).
7. Wear an Avon logo pin or shirt – It’s free advertisement to those who don’t know you are an Avon representation.
8. Have 1 product each campaign that is the campaign special – Hand out info and samples about it to every contact and offer a discount of 10% or 20% if they purchase it in that campaign.
9. Have a positive attitude – It sells.
10. Show pages from national magazines that feature news about Avon products.
11. Spray your brochures with fragrances.
12. Find helpers in businesses, churches, schools, etc. and reward them for taking orders for you.
13. Remember that “NO SOLICITING” usually does not mean the Avon lady.
14. Leave a basket of demos in a business and pick them up the next day with orders too!!!
15. Pass our lumpy brochures out to businesses.
16. Stress the Avon unconditional guarantee.
17. Remind customers that they can charge their order – They normally buy more that way.
18. Commit to instant delivery on colognes and ask business owners if you can leave a full bottle on their counter. Offer a special price to their customers who would like to purchase the bottle and reward the business owner.
19. Advertise a “NEW CUSTOMER SALE” – Choose 2 or 3 products each campaign and offer a special discount to the “FIRST-TIME” customers.
20. Have an “OLD-TIMERS” special – Offer a special discount, a free product or a free trial size to any regular customer who gets you a new customer.
21. Have a special raffle drawing for any customer who has a minimum $20.00 order.
22. Have a “BUNNY SALE” for Easter – Offer 5% off every product that starts with the letter “B”.
23. Place business cards on every available bulletin board. Leave them on restaurant tables, in public restrooms(tape them on the back of the restroom stall), and tape them to public telephones.
24. Start a beauty club – After 10 purchases, the 11th is 50% off.
25. Fill little baskets with samples and leave them in businesses with brochures.
26. Provide a business card holder and cards to any business owner who will allow you to place it in the counter.
27. Offer free gift wrapping for men customers.
28. Offer to keep records of birthdays and anniversaries.
29. Talk to every customer about fund-raising.
30. Leave cologne samples in beauty shops. Offer 1 free product to the owner for each 10 sold.
31. Have a home party!!! Offer an Avon gift certificate to the hostess.
32. Wear different Avon fragrances – when people ask which fragrance you are wearing – offer them a brochure, a business card and a sample. Get their contact info as well!
33. Attend sales meetings faithfully!!! You will always learn something new to pass on and you can personally see and experience many of the new products.
34. Take Skin-So-Soft samples to any place and organization where workers are subject to bugs.
35. Put a sign in your car window and/or your yard that you sale Avon.
36. Advertise in local papers – Especially clearance sales, special discounts, or introduction of new products.
37. If you want bigger sales, talk to your district manager – She’s been there and done that.
38. Have a garage sale – Set out samples, brochures, and extra products.
39. Give each customer an extra brochure and ask them to give them to family and friends.
40. Give a brochure and sample to every person behind the check-out counter.
41. Put books in day care centers.
42. Send letters to employers and managers of local businesses offering special holiday services.
43. Have an open house of Avon products during holiday seasons and offer free gift wrapping.
44. Offer an “AVON PARTY” at businesses during lunch hours.
45. Always carry a demo basket with you – Your customers will have friends visiting too.
46. Carry a “BARGAIN BASKET” – Purchase inexpensive products from outlet flyers and sell these to people who do not want to place an order. Also a good way to sell used “demos” or unwanted products that may accumulate.
47. Keep extra products on hand for people who may need a gift to give on the spur of the moment. Avon products make great wedding shower gifts.
48. Know your products!!!! Make brand comparisons and provide copies for your customers
49. Become an e-representative and get new customers on the internet.
50. Become an Avon Beauty Advisor via the free online training!
I also found these helpful ideas below from another source, and have put my own twist on them - some are similar, but certainly worth going over.
I suggest doing what I do and zero in on a few favorites each week to focus on, and set goals for each new campaign.
How to Increase Your Customer Base
1. Leave brochures everywhere you go. Doctor’s office, dentist’s office, pediatrician, bank, ATM machine, car wash, fast food restaurants, convenience stores, grocery stores, floral shops, etc..
2. Wear something from Avon such as jewelry, clothing, perfume, etc. When people comment, tell them it’s Avon and ask if they’d like to order Wear Avon slippers or some such (I wear an Avon coat and pin whenever out) to do deliveries. Take an Avon perfume or hand lotion with you when you deliver your orders and ask your customer if s/he’d like to sample it.
3. The Power of Three or Five or Seven: Give a brochure to three people you don’t know each day and get their phone numbers to check back with them before your order goes in.
4. When you deliver your orders, give your customer two brochures and ask her to pass one along to a friend. Tell her she will get a free gift (lip balm or something similar), if her friend orders.
5. Go canvassing. Pick a neighborhood, and go door to door. Knock on the door and introduce yourself. Offer a sample and/or a brochure. Ask for their phone number. Or, use the What’s New door hanging bags and leave books and a letter of introduction at people’s homes.
6. Canvass businesses. Fix up a pretty basket with samples and small items (lip balm, small hand creams, trial size products, samples, etc.) and go to offices/businesses. Offer a book and something from your basket. Ask if you can call back to see if there are any orders. Staple a couple of pages from the order book on the front of the brochure for the employees to fill out.
7. Ask all your customers if they will take a book to work with them. Offer to pay them in free Avon if they get orders for you. They will then become “helpers” which could be the backbone of your business.
8. Get a small rack or a shower caddy-type basket from the dollar store. When you go into a store or a shopping center, leave the basket/rack on the back of your car with brochures in it. There are also similar items sold on ebay.
9. Ask a friend to host an Avon Party You are not required to do home parties, but they are great fun, you’ll pick up new customers, and you’ll increase your sales
How to Increase Your Sales
1. Call all your customers before you put your order in. I may hesitate and then I call to happily hear, “Oh, I’m so glad you called because I wanted to order something and I have my order right here by the phone”
2. Suggestive selling. If your customer orders a lipstick, suggest a nail polish to go with it. If she orders a cleanser, suggest a toner or moisturizer to go with it. If she orders an eye liner, recommend a mascara, etc.
3. Read your Rep Times. Read your What’s New. Go through the brochure when it comes and learn what’s on sale. Your books are your store, and knowing your books, new products, and sale pricing will only increase your sales.
4. Go through all of the Resource Guides from youravon.com under the Beauty of Knowledge. There is a wealth of information in it on Avon products.
5. Bundle products. When a customer calls to order a perfume, offer the perfume, shower gel and body lotion, all in the same scent, with a small discount if they buy all three.
6. Offer your customers a deal they can’t refuse. Buy three Bug Guard Plus, get one free. Buy three shampoos, get one free. Buy three bubble baths, get one free. It cuts a little into your profit, but it increases your cash flow and award sales.
7. Put samples in your books of a new product. Call your customers back and ask how they liked it. Put a sample or two in their order. When you call them ask how they liked it.
8. Demos. Pick one or two items from the What’s New and show it everywhere. Seeing is buying. At the end of the campaign, offer to sell your demo for your cost, and use that money to buy the next demo.
9. Take the Beauty Adviser training. Reps who have done this have doubled their sales. Your confidence sells.
10. Do an Avon Fund-Raiser Avon fund-raisers can quickly put money in your pocket and dramatically increase your sales base Avon provides all of the materials and you can choose which type of fund-raiser to do based on the organization and participants involved.
3. Comparison shop and be ready to give results to contacts.
4. Increase the number of brochures ordered by 10 every campaign.
5. Leave a brochure at 1 new business every campaign.
6. Start a jewelry club – Especially for those who never buy make-up (then start putting make-up and skin samples with their orders).
7. Wear an Avon logo pin or shirt – It’s free advertisement to those who don’t know you are an Avon representation.
8. Have 1 product each campaign that is the campaign special – Hand out info and samples about it to every contact and offer a discount of 10% or 20% if they purchase it in that campaign.
9. Have a positive attitude – It sells.
10. Show pages from national magazines that feature news about Avon products.
11. Spray your brochures with fragrances.
12. Find helpers in businesses, churches, schools, etc. and reward them for taking orders for you.
13. Remember that “NO SOLICITING” usually does not mean the Avon lady.
14. Leave a basket of demos in a business and pick them up the next day with orders too!!!
15. Pass our lumpy brochures out to businesses.
16. Stress the Avon unconditional guarantee.
17. Remind customers that they can charge their order – They normally buy more that way.
18. Commit to instant delivery on colognes and ask business owners if you can leave a full bottle on their counter. Offer a special price to their customers who would like to purchase the bottle and reward the business owner.
19. Advertise a “NEW CUSTOMER SALE” – Choose 2 or 3 products each campaign and offer a special discount to the “FIRST-TIME” customers.
20. Have an “OLD-TIMERS” special – Offer a special discount, a free product or a free trial size to any regular customer who gets you a new customer.
21. Have a special raffle drawing for any customer who has a minimum $20.00 order.
22. Have a “BUNNY SALE” for Easter – Offer 5% off every product that starts with the letter “B”.
23. Place business cards on every available bulletin board. Leave them on restaurant tables, in public restrooms(tape them on the back of the restroom stall), and tape them to public telephones.
24. Start a beauty club – After 10 purchases, the 11th is 50% off.
25. Fill little baskets with samples and leave them in businesses with brochures.
26. Provide a business card holder and cards to any business owner who will allow you to place it in the counter.
27. Offer free gift wrapping for men customers.
28. Offer to keep records of birthdays and anniversaries.
29. Talk to every customer about fund-raising.
30. Leave cologne samples in beauty shops. Offer 1 free product to the owner for each 10 sold.
31. Have a home party!!! Offer an Avon gift certificate to the hostess.
32. Wear different Avon fragrances – when people ask which fragrance you are wearing – offer them a brochure, a business card and a sample. Get their contact info as well!
33. Attend sales meetings faithfully!!! You will always learn something new to pass on and you can personally see and experience many of the new products.
34. Take Skin-So-Soft samples to any place and organization where workers are subject to bugs.
35. Put a sign in your car window and/or your yard that you sale Avon.
36. Advertise in local papers – Especially clearance sales, special discounts, or introduction of new products.
37. If you want bigger sales, talk to your district manager – She’s been there and done that.
38. Have a garage sale – Set out samples, brochures, and extra products.
39. Give each customer an extra brochure and ask them to give them to family and friends.
40. Give a brochure and sample to every person behind the check-out counter.
41. Put books in day care centers.
42. Send letters to employers and managers of local businesses offering special holiday services.
43. Have an open house of Avon products during holiday seasons and offer free gift wrapping.
44. Offer an “AVON PARTY” at businesses during lunch hours.
45. Always carry a demo basket with you – Your customers will have friends visiting too.
46. Carry a “BARGAIN BASKET” – Purchase inexpensive products from outlet flyers and sell these to people who do not want to place an order. Also a good way to sell used “demos” or unwanted products that may accumulate.
47. Keep extra products on hand for people who may need a gift to give on the spur of the moment. Avon products make great wedding shower gifts.
48. Know your products!!!! Make brand comparisons and provide copies for your customers
49. Become an e-representative and get new customers on the internet.
50. Become an Avon Beauty Advisor via the free online training!
I also found these helpful ideas below from another source, and have put my own twist on them - some are similar, but certainly worth going over.
I suggest doing what I do and zero in on a few favorites each week to focus on, and set goals for each new campaign.
How to Increase Your Customer Base
1. Leave brochures everywhere you go. Doctor’s office, dentist’s office, pediatrician, bank, ATM machine, car wash, fast food restaurants, convenience stores, grocery stores, floral shops, etc..
2. Wear something from Avon such as jewelry, clothing, perfume, etc. When people comment, tell them it’s Avon and ask if they’d like to order Wear Avon slippers or some such (I wear an Avon coat and pin whenever out) to do deliveries. Take an Avon perfume or hand lotion with you when you deliver your orders and ask your customer if s/he’d like to sample it.
3. The Power of Three or Five or Seven: Give a brochure to three people you don’t know each day and get their phone numbers to check back with them before your order goes in.
4. When you deliver your orders, give your customer two brochures and ask her to pass one along to a friend. Tell her she will get a free gift (lip balm or something similar), if her friend orders.
5. Go canvassing. Pick a neighborhood, and go door to door. Knock on the door and introduce yourself. Offer a sample and/or a brochure. Ask for their phone number. Or, use the What’s New door hanging bags and leave books and a letter of introduction at people’s homes.
6. Canvass businesses. Fix up a pretty basket with samples and small items (lip balm, small hand creams, trial size products, samples, etc.) and go to offices/businesses. Offer a book and something from your basket. Ask if you can call back to see if there are any orders. Staple a couple of pages from the order book on the front of the brochure for the employees to fill out.
7. Ask all your customers if they will take a book to work with them. Offer to pay them in free Avon if they get orders for you. They will then become “helpers” which could be the backbone of your business.
8. Get a small rack or a shower caddy-type basket from the dollar store. When you go into a store or a shopping center, leave the basket/rack on the back of your car with brochures in it. There are also similar items sold on ebay.
9. Ask a friend to host an Avon Party You are not required to do home parties, but they are great fun, you’ll pick up new customers, and you’ll increase your sales
How to Increase Your Sales
1. Call all your customers before you put your order in. I may hesitate and then I call to happily hear, “Oh, I’m so glad you called because I wanted to order something and I have my order right here by the phone”
2. Suggestive selling. If your customer orders a lipstick, suggest a nail polish to go with it. If she orders a cleanser, suggest a toner or moisturizer to go with it. If she orders an eye liner, recommend a mascara, etc.
3. Read your Rep Times. Read your What’s New. Go through the brochure when it comes and learn what’s on sale. Your books are your store, and knowing your books, new products, and sale pricing will only increase your sales.
4. Go through all of the Resource Guides from youravon.com under the Beauty of Knowledge. There is a wealth of information in it on Avon products.
5. Bundle products. When a customer calls to order a perfume, offer the perfume, shower gel and body lotion, all in the same scent, with a small discount if they buy all three.
6. Offer your customers a deal they can’t refuse. Buy three Bug Guard Plus, get one free. Buy three shampoos, get one free. Buy three bubble baths, get one free. It cuts a little into your profit, but it increases your cash flow and award sales.
7. Put samples in your books of a new product. Call your customers back and ask how they liked it. Put a sample or two in their order. When you call them ask how they liked it.
8. Demos. Pick one or two items from the What’s New and show it everywhere. Seeing is buying. At the end of the campaign, offer to sell your demo for your cost, and use that money to buy the next demo.
9. Take the Beauty Adviser training. Reps who have done this have doubled their sales. Your confidence sells.
10. Do an Avon Fund-Raiser Avon fund-raisers can quickly put money in your pocket and dramatically increase your sales base Avon provides all of the materials and you can choose which type of fund-raiser to do based on the organization and participants involved.
No comments:
Post a Comment